What’s AT-HDFC, AX-Airtel, TA-IITians…?

Recently, from almost a month SMSs from Banks, Service Providers, Companies have started prefixing something like ID, AT, VK…etc. What’s all this after all!!? Here I am to explain you what it is! Normally these SMSs originates from a Bulk SMS provider where you can use 11 digit Alpha-Numeric characters as "Sender". But there were some security risks in this method. I was able to give a phone number as "Sender" & it appears as that person at the recipient end. Basically there was a chance to send SMSs as a different person! I was actually using this to fool my friends.

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